Our client was looking for a graphics concept to illustrate a new promotion for their Asset Management department. With a similar project recently completed in their Hong Kong branch our client used this example as part of their brief.
As we surveyed the proposed area for installation, the reception area and 3 floors used by the department, we learned that the client wanted to re-use the area for future promotions and was looking for a way to do this easily.
Armed with all the information we went back to the client with a proposal for magnetic signage, which would save on installation costs moving forward. The client quickly approved our designs, suggestions for materials and custom layouts for the reception area.
We set to work and transformed the space using Phototex and Teslaflex to create magnetic walls. In addition to this we used traditional printable vinyl as the material when creating large butterflies for the reception display, each of which was profile cut out of 5mm PVC using our CNC router.